Chelsea manager Emma Hayes has deployed the right tactics while leading her team to its first Women’s Champions League final. And her psychological methods have paid off, too.

Before facing Bayern Munich in the second leg of the semifinals and down 2-1, she showed her players a video of a female UFC champion repeating the phrase “I’m the best” moments before a fight.

Hayes gives teamwork and leadership lessons by encouraging players to learn from the habits of geese, who fly in formation and take turns at the front, holding each other accountable in the process.

“That’s a big part of who I am — developing mentality, mindsets,” Hayes said recently. “I might have some performance psychology support for individuals but the best psychologist is the coach.”

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